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    By admin 8 months agoNo Comments
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    The team of Consumer Engagement in Brazil, produced an animated video for Amarelo, a road safety campaign that is developed globally during the month of may.

    The video show four situations t that we witness daily on the route that can put in danger our lives; taking a call, driving fast, to speed up in dangerous zones, crossing the street without using the footbridge or driving the motorcycle in high speed between the cars.

    To answer this situations, the death makes an appearence. Closing with the sentence “Nothing is more worthy than a life”.


    Besides, is important to highlight that our team took this iniciative of CCR to turn this action in an example of co-branding, adding Scania, another important client of LLORENTE & CUENCA Brazil, because of the mutual conversation territory.


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