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    Connected branding

    Create and manage your brand, incorporating it in storytelling to connect with new consumers

    We conceptualize, investigate, design, develop and implement brands from business to experience. We understand branding as a reflexive, esthetic process, a blend of intuition, creative drive, talent and experience, which we project towards a goal to connect with a community. We work closely with our clients to create powerfull, far-reaching, emblematic branding projects focusing on results

    Diagnosis

    We investigate to detect external an internal needs and create a roadmap to ensure that we are covering business targets and consumer expectations

     

    Full diagnosis (communities and brand)

    Finding insights 

    Market research

    Brand and reputation measurement

    Brand audit 

    Analysis of competition

    Study of trends

    Design Thinking

     

    Strategy and design

    We create a strategic, creative base on which we can clearly define your purpose and identity

     

    Brand strategy

    Postioning

    Brand matrix

    Brand architecture

    Expression

     

    Verbal identity 

    Naming

    Strategic narrative

    eTone of voice + Messaging 

    Visual identity 

    (Coporate and consumer market)

    Logotype

    Graphic universe

    Packaging design 

    Implementatation

    We implement unique experiences that connect with people and brand in a significant way

    We create actionable content in every meeting point

     

    Brand experience

    User experience

    Definition and innovation in meeting points 

    Services design 

    Positioning implementation 

    (identity, comunication, P&S)

    Brand launch

    Meeting point design 

     

    Design system

    Editorial, advertising, pictograms, ilustration, signage, pictograms, merchandising, uniforms, vehicles, etc.

     

    Publications

    Brand Book and brand guide 

    Editorial design (newsletter, magazine, prestigious brochure, sales folder, etc.)

    Contact with a multidisciplinary international team

    David González Natal

    +34 91 563 77 22 EXT 148

    Global and Spain

    Alejandra Aljure

    +57 7438000 EXT 101

    Colombia

    Peru

    Marlene Gaspar

    +351 219 239 700

    Portugal

    Raimundo Díaz

    +507 206 5108

    Panama

    María Emilia Marta

    +54 11 5556 0700 ext. 704

    Argentina

    Hugo Valdez

    +52 15549090836

    Mexico

    Fernando García

    +5511964730496

    Brazil

    Connect with your consumers

    David González Natal

    +34 91 563 77 22 EXT 148

    Global and Spain

    Alejandra Aljure

    +57 7438000 EXT 101

    Colombia

    Peru

    Marlene Gaspar

    +351 219 239 700

    Portugal

    Raimundo Díaz

    +507 206 5108

    Panama

    María Emilia Marta

    +54 11 5556 0700 ext. 704

    Argentina

    Hugo Valdez

    +52 15549090836

    Mexico

    Fernando García

    +5511964730496

    Brazil